As a CPA, I can tell you that your “actual” financial results will differ from your financial “projections.” There will be cost overruns, revenue delays, price point changes and unseen expenses. How Read More
Business Realities
Business Realities – Sales & Marketing (part 2 of 5)
Does your sales & marketing effort drive you crazy? Maybe you just need a different tool! Here are some thoughts about how to work through your sales and marketing challenges. Read More
Business Realities – Start Up Challenges (part 1 of 5)
Do you think that sales & marketing is easy? Do you expect to get it right the first time? Successful sales & marketing is perseverance coupled with trial & error. Hear more about how to approach Read More